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Baby Apparel Market: By Product Type (Outerwear and Innerwear); By Distribution Channel (Online and Offline); and Region - Global Analysis of Market Size, Share & Trends for 2019 - 2020 and Forecasts to 2030
Baby apparel is described as clothing that is intended for children aged 0 to 36 months and measures 86 meters in length. In the past, parents made the bulk of the baby clothes that the babies wore. However, in recent years, manufacturers have decided to manufacture children's products, resulting in a large increase in baby clothing sales. The populace’s understanding of proper baby presentation has evolved as a result of shifting lifestyles and a rise in the number of women employed. As a result, the baby clothing market is rapidly expanding. Brand innovation, to create new designs in response to customer demand, has proved to be a key success factor for baby clothing manufacturers.
Global Baby Apparel to surpass USD 282 million by 2030 from USD 147.27 million in 2020 at a CAGR of 6.7 % in the coming years, i.e., 2021-30. This growth is anticipated due to rising concerns associated with the comfort of the baby and increasing baby fashion trends. The growth of online stores is also propelling the selling of high-end products. The parents are becoming more conscious regarding those apparel products, which offer comfort to the baby, along with improving the adaptability of the latter around their surroundings.
Global Baby Apparel is segmented by product type into Outerwear and Innerwear. The outerwear segment held the largest market share of XX.X% in the year 2020. The market for fancy apparel has been boosted by new parents' emphasis on trendy apparel and fabric wears. Furthermore, children's fashion shows are becoming more popular around the world as parents become more knowledgeable about the latest fashion trends for their children via the internet. Various exhibits are held around the world to encourage children's fashion and to introduce new children's fashion.
Global Baby Apparel is segmented by distribution channels online and offline. Over the forecast period, the online distribution channel is projected to expand at the fastest pace. Sales via this channel have been powered by the increasing popularity of e-commerce platforms among manufacturers and high internet penetration.
Surging demand for Baby Apparel among the population is the key factor contributing to the market growth. The global baby clothing market is primarily driven by a rise in consumer demand for branded clothing. On a larger scale, increased wages and changing habits of parents are seen to favor baby clothing manufacturers. Parents, too, want their children to pursue the latest fashion trends, which have fueled the global baby clothing market over the years. In recent years, brand choice in baby clothing has become a big industry trend. Some of the main drivers of the global baby clothing industry include media and advertising of designer baby clothing, as well as visual merchandising at various supermarkets.
Furthermore, the increase in demand for designer baby clothing, as well as discounts offered by various baby clothing manufacturers on trendy wear, are creating opportunities for the global baby clothing industry. Owing to an increase in the number of baby fashion shows held on particular occasions, parents are becoming more interested in designer baby clothes.
Changing fashion trends, as well as a constant change in customer tastes and expectations, have resulted in increasing prices for baby clothing raw materials over time. As a result, rising production costs for baby clothing are having a negative effect on the global baby clothing industry.
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Global Baby Apparel is segmented based on regional analysis into five major regions. These include North America, Latin America, Europe, Asia Pacific, and the Middle East and Africa. Global Baby Apparel in Asia Pacific held the largest market share of XX.X% in the year 2020 in terms of revenue. India and China accounted for the bulk of the share because their birth rates are higher than the rest of the world as a result of improved childcare facilities in rural and urban areas. This pattern is expected to have a major effect on the scope of baby apparel products. In the coming years, the Middle East and Africa are expected to expand significantly. Over the next few years, urbanization and changes in economic indicators such as rising disposable income and rising birth rates in African countries such as Nigeria, Ethiopia, and Kenya are expected to open new avenues for baby apparel.
Baby Apparel Segments:
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